Baby toys

Discover a world of endless fun and nurturing growth for your little ones with our range of baby toys. Choose from toys that boost their physical development to toys that’ll fire up their imagination. For cognitive skills and activities like thought processing and reasoning, explore our diverse selection of early learning toys, musical delights and sensory stimulators.

Check out our range of Little Tikes trikes, a colourful lineup designed for safe rides and skill building. From the first push-along adventures under 12 months to exciting pedal-powered journeys for toddlers, we've got a trike that suits every little explorer. While they're having a blast on their three-wheel adventures, they'll also enhance their coordination and balance in a fun, natural way. Engage your little ones with our Lamaze toys. Created to stimulate developing senses with every shake, rattle and squish, these toys will introduce them to different textures, colours and sounds.

If you’ve got a mini chef in the house, our kids' kitchens will go down a treat. Encouraging creativity while introducing basic home chores, these play sets are a gateway to imaginative play and skill development during their growth stages. Baby bouncers are more than just a seat – they're a safe spot where babies find comfort, entertainment and gentle physical stimulation. The movement also helps in building strength in their little legs.

A high-quality Joie bouncer is a great choice owing to its fantastic features. And if you want to watch your little bundle of joy waddle about, our range of baby jumpers might just be what you need. And the vivid colours and inviting textures of a baby play mat from our range will make an ideal spot for tummy time and create a stimulating environment that’ll help support their physical and cognitive growth. From tummy time mats to baby gyms, there are many types of play mats available, each with its own unique benefits.

Our collection of toys for babies has lots of fun, interactive games to keep your kids entertained and engaged for hours. From doll houses and wooden toys to baby musical toys and baby bath toys, we have whatever you need. Why not pick one from the renowned toy brand Fisher Price? With light-up features, sounds and actions that respond to baby’s touch and movement, every playtime will become a lively, interactive experience.