With such a vast array of toys on the market these days, kids often expect something a little bit special - especially as they grow older and out of their usual soft toys and figures, not to worry, we've got you covered with our brilliant selection of cool literacy and communication toys! From robots and app-integrated AI toys to child-friendly tablets and the toys-to-life phenomenon - whatever you're looking for, you'll find it here.  

The best electronic toys 

All of our electronic toys are designed to be accessible, robust and cutting-edge, giving your kids hours of fun and the crucial experience of getting to grips with today's modern technology from an early age. Check out our kids tablets to find robust, durable and child-friendly portable tablets to keep your little one entertained. Older kids will love our app-controlled toys by Sphero; an awesome way to incorporate games, learning and discovery in to your child's screen time. For kids with a keen interest in artificial intelligence, our Anki robots offer a fascinating insight in to the future of AI and engineering technology whilst also being interactive and engaging.

Why not check out our amazing range of drones for kids? All children (and many adults!) love a gadget and they don't come much cooler than these. Kids can have fun flying their drone and gain a whole new perspective with a built-in camera - and some models will even give your child an insight into coding too!  

STEM and Science toys 

If your child's interest are leaning more towards science, technology, engineering and maths then our STEM toys would make the perfect choice. Allow them to learn, discover and invent their very own ways of problem solving through engineering and innovation. You never know, you might have a budding coding expert or developer on your hands. As for budding scientist with a million questions about how the world works, we've got the best science toys to help your child discover and understand the great mysteries of the universe and beyond.