Our dolls and playsets are a classic choice for children of all ages. From their very first cute and cuddly soft baby doll to detailed, adventure-filled playsets and everything in-between, you're to find something your little one will absolutely love. They can kit out their favourite doll with the must-have accessories or a brand-new outfit - or how about a new pram or pushchair? And when it comes to dolls, Barbie really can't be beat; buy her a dream house complete with her beloved pets, take her on vacation with her friends, and switch-up her outfits, whether she's off-duty or headed to work. 

If your child is looking to channel her inner Disney princess, then we've got a wonderful range of costumes in our fancy-dress range - and why not check out our selection of Frozen dolls too? 

Meanwhile, budding fashionistas will adore our range of ultra-cool LOL Dolls. These glamorous dolls are super stylish and there's an endless array of accessories to accompany them as well.

There is a colour for every personality, with our amazing Rainbow High dolls. These colourful fashionistas come with a change of clothes and hair accessories to match. Some even come with stands to create the brightest and boldest display of dolls. Collect them all!

And if your little one is after a realistic baby doll to call their own, then how about our Luvabella dolls? These interactive baby dolls make life-like expressions and sounds - you can even feel her breathing and listen for her heartbeat! 

For LEGO fans, how about our awesome LEGO Friends collection featuring mini, realistic figurines and some stunning settings such as amazing treehouses and cute cafés? Or why not combine two themes for double the fun with LEGO Disney princess. With enchanted princesses and the fun world of LEGO your little one will have endless hours of imaginative fun. And for the Frozen fanatics we've got a special range of Frozen LEGO sets to take your little one on their very own LEGO adventures with Anna and Elsa.