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How to choose the best TV...

A group of friends watching a football game on a TV sitting on a sofa.

Not sure where to start?

Choosing the right TV is a big decision, and a big investment. So it’s a good idea to look through this television guide and take some time to consider the following factors:

  • What will you be using it for?
  • What size screen do you need?
  • Which brand do you like?
  • What type of screen do you want?
  • Have you thought about sound?
  • Will your TV be wall-mounted?
  • What other accessories do you need?

This will then help you decide which screen size and type will be best suited for your needs, whether it's for watching a film or a football match with your friends.

TV screen sizes explained

TV screen size is measured diagonally, from corner to corner. If your TV is going into a particular space, pay attention to the measurements of the whole TV, which are listed in the product description.

19 - 43 inches.

19 - 43 inches

Your everyday TV – great for kitchens, conservatories and bedrooms.

44 - 50 inches.

44 - 50 inches

A suitable size for watching everyday TV and movies, in many living rooms.

55 - 60 inches.

55 - 60 inches

Bigger screens for larger rooms, and for those who love sport, movies or gaming.

65+ inches.

65+ inches

The biggest TVs for the ultimate viewing experience. Ideal for larger spaces.

TV screen types

Most TVs today are smart, thin, and have great picture quality. For general-purpose use, it's easy to make a choice. But if you are looking for something perfect for your entertainment needs, you may need something more specific. From sleek OLEDs delivering rich blacks to vivid QLEDs for breathtaking colour, find just the display to elevate your viewing experience.

HD vs 4K vs QLED vs OLED: Compare the best TV screen types for your space

Wondering which TV screen type is best? Here's a quick chart that breaks down all top smart TV screen types - HD, 4K, QLED, and, OLED, so you can easily compare and choose your perfect setup.

table
Screen typesResolutionColour performanceBrightness/contrastIdeal use

HD

1920x1080

Crisp, realistic images with good baseline colour performance

Enhanced brightness compared to LEDs with good clarity

Ideal for secondary or smaller rooms for everyday viewing

4K

3840x2160

Sharper colours with greater detail and clarity

Higher contrast and improved sharpness compared to HD TVs

General living rooms for premium viewing experience (movies, sports, or gaming)

QLED

Typically 4K (3840x2160)

Full range of over 1 billion colours, active on all brightness levels

Vivid picture quality with excellent brightness

Perfect for bright rooms for vibrant colour‑rich content with premium entertainment setups

OLED

Typically 4K (3840x2160)

Rich, accurate colours with excellent uniformity and deepest blacks

Cinematic quality blacks and contrasts owing to self-lit pixels

Perfect for dark‑room viewing with high‑end home cinema experience

TV features

Top TV brands

Smart TVs explained

A smart TV screen displaying all the apps available on it.

What is a smart TV?

A smart TV is a TV that can connect to the internet without the need for a set-top box or streaming device. While both of those devices provide a whole host of new content, most smart TVs will have the same content available in their built-in app store. This allows you to just download the content that is most relevant to you.

This means you can...

  • Stream on-demand content from apps like BBC iPlayer, ITV Hub, All 4 and My5 and more. 
  • Subscribe to services such as Netflix and Amazon Prime Video, and more.
  • Connect to your smartphone or tablet if your TV model allows it.

How do I choose the right TV size for my room?

Following the ideal viewing distance helps you enjoy the best view of your TV (curved or flat-screen). Here are the guidelines to match your viewing range to the best suitable TV screen size so your setup feels cinematic.

Ready your room for the new TV

Explore TV accessories

Need more help?

Check out these frequently asked questions:

What is the best type of TV to buy for the money?

The best TV for your home depends on your budget. For excellent brightness, strong colour performance and everyday viewing, go for a 4K LED or QLED TV. If you want a pocket-friendly option without compromising on the picture quality, QLED TVs have the best balance of brightness and contrast. While OLED TVs offer superior picture quality, they're expensive, so choose one if you want a high‑end cinema experience at home.

Which is better, 4K or QLED or OLED?

It depends on your need and budget.

  • 4K refers to resolution. Most modern TVs are 4K.
  • QLED is an LED TV that uses quantum dots for brighter colours and better HDR performance. Great for bright rooms.
  • OLED offers the best picture quality overall, with perfect blacks, infinite contrast, and wide viewing angles. Ideal for home theatres and movie lovers.

What should I look out for when buying a TV?

When buying a TV, look for features that impact picture quality and everyday usability:

  • Screen size that fits your room and gives you a comfortable viewing distance.
  • Panel type (OLED, QLED, LED).
  • Refresh rate (120Hz is great for sports and gaming).
  • HDR support (HDR10, Dolby Vision).
  • Smart TV apps (Google TV, webOS, Tizen).
  • Number of HDMI ports (especially HDMI 2.1 for gaming).
  • Brightness levels for daytime.
  • Sound quality or compatibility with soundbars.

These factors ensure you get a TV that suits your requirements.

How to decide what type of TV to buy?

To decide what type of TV to buy, think about how and where you'll use the TV. For a bright room, choose QLED or a bright LED TV. For a home cinema, choose OLED for the best contrast. For gaming, HDMI 2.1, 120Hz work the best. If you want something that doesn't cost an arm or a leg, a standard 4K LED offers great value. For a large living room, prioritise screen size and brightness.

What is the best TV to buy in the UK?

The best TV to buy in the UK depends on your budget, but here are some nudges to help you buy the best one for your home. If you are a movie buff, OLEDs offer the best contrast. Low on budget? 4K LED TVs are a good choice. For gamers, TVs with HDMI ports - HDMI2.1 and 120Hz for an excellent refresh rate are the best. Whichever TV you choose, consider the features and a comfortable viewing distance to ensure you make the most of your telly.

What is an OLED TV?

OLED (Organic Light-emitting Diode) is a type of technology where each pixel on the screen emits its own light, leading to incredible contrast, vibrant colours and breathtaking picture quality. Also, since it doesn't need a backlight, the screen is much thinner and lighter than an LED TV.

Should I buy an OLED TV?

If you're looking for exceptional picture quality, sleek design and wide viewing angles, an OLED TV would be the perfect choice. However, if you're on a tight budget or prefer more size options, you can explore LEDs.

What is the best OLED TV?

The best OLED TV depends on your choice. Since the range comes in the premium segment, almost all options from reputed brands are worth considering as they all meet superior standards. Pick as per your size/budget/design/add-on features preference. Check customer reviews for updated insights.

What’s the difference between QLED and OLED?

The main difference between QLED (Quantum Dot LED) and OLED (Organic Light Emitting Diode) lies in their display technology. QLED TVs use an LED backlight and quantum dots to produce colours. On the other hand, each pixel on an OLED TV emits its own light, providing deeper blacks and better contrast. OLED generally offers more vibrant colours, wide viewing angles and a super thin screen, while QLED can be brighter and less prone to burn-in issues.

Is QLED better than OLED?

Choosing between QLED and OLED comes down to personal preferences and usage. OLED, with its brilliant contrast and deep blacks, is ideal for home theatres and dark rooms. QLED's higher brightness makes it suitable for well-lit spaces.

The brightness levels in QLED televisions make them perfect for gaming. No more closing curtains and turning off the lights to be able to see the screen, even games in the darkest settings will be easily visible. They also have a really fast refresh rate, that may be the difference between a glorious victory or a crushing defeat.

OLED TVs smooth motion technology is perfect for watching sports or fast paced TV. It prevents the image from blurring on the screen when something moves quickly, providing a much crisper picture that is easier for your eyes to follow.

Do I need an electrician to wall mount a TV?

To wall-mount your TV you will need to drill into the surface of the wall to fix the necessary brackets. You can do this yourself if you are confident using a drill. Alternatively, you could get a professional in to help you. They may also be able to hide the wires inside the wall, replastering the surface to conceal them completely. 

What free channels do you get on a smart TV?

Not all smart TVs come with free channels. Look for in-built apps or devices that are compatible with free service platforms such as Freeview, Freely, Pluto TV etc. These are internet or satellite based networks that offer free channels or apps.

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