Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
769/1027£349.00


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About this product
Hisense's E78Q PRO TV is the perfect companion for all your content, featuring cutting-edge technology that enhances both viewing and gaming experiences. Featuring Direct Lit, Full Array LED panels with 144Hz Viewing, these TVs deliver crisp, vivid colours and deep blacks across the entire screen. The Hi-View AI Engine optimises resolution, brightness, and contrast in real-time, ensuring stunning visuals regardless of the content. For gamers, 144Hz Game Mode PRO, combined with AMD Freesync Premium PRO, guarantees ultra-smooth gameplay.
4K Direct Lit Viewing Our direct lit full array TVs benefit from having a grid of tightly packed individual LEDs positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
144Hz Game Mode PRO Automatically activates when a gaming connection is detected through ALLM, providing the smoothest possible gameplay with 144Hz VRR and ultra-low input lag. Image tearing and stuttering are a thing of the past thanks to AMD Freesync Premium PRO.
Dolby Atmos delivers the ultimate audio experience, allowing you to feel and hear sounds from all directions. Enjoy immersive, natural, and true-to-life sound. It's so realistic you'll feel every moment as if you are actually there.
Hi-View AI Engine uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time, delivering incredible images by enhancing resolution, brightness, contrast and colour.
Quantum Dot Colour Experience true-to-life colour with our Quantum Dot TVs. Producing over one billion shades of colour, you will experience and enjoy colour in its truest and most natural way.
Model number: 43E78QTUK PRO.
2025 model.
Dimensions and Weight
- Screen size: 43 inches.
- Size of TV H61.1, W96.3, D7.4cm.
- Size of TV with stand: H56, W96.3, D22.3cm.
- Weight of TV without stand 7.4kg (unpackaged).
- Weight of TV with stand 7.8kg.
- Suitable for wall mounting 200 x 300 bracket.
- Length of cable: 1.5m.
- Packaged size H65.4, W108.8, D13.2cm.
- Packaged weight 10.5kg.
Screen Technology
- QLED TV Screen.
- 4K Ultra HD display resolution.
- Micro dimming technology improves the contrast by dimming individual sections of the TV screen.
- HDR.
- Dolby Vision.
- HDR10.
- HDR 10+.
- HDR10+Adaptive.
- HLG.
- Motion rate 144Hz.
- Viewing angle 178/178 degrees.
- Resolution 3840 x 2160 pixels.
Sound Technology
- Dolby sound system.
Connectivity
- 2 USB ports and 3 HDMI sockets.
- Built in Wi-Fi.
- Bluetooth.
Smart TV features
- Voice control - works with Amazon Alexa, works with Google assistant, .
- Compatible with the following smart apps: Now TV, Disney+, Netflix, BBC iPlayer, iTVX, My5, All 4, Amazon Prime, YouTube.
- Miracast.
Additional features
- Freely digital tuner.
- Freely.
- Quad core processor.
- Sleep timer.
- Parental controls.
- Aerial not required.
Energy efficiency information:
- Energy efficiency class: E.
- Energy consumption per 1000h: 42kWh.
- Energy consumption in high dynamic mode per 1000h: 81kWh.
- Off mode power consumption 0.2 watt.
- Annual power consumption 87kWh.
- Standby power consumption 50 watts.
In the box
- TV.
- Remote control (requires 2 x AAA batteries, included).
- Power cable.
- TV stand.
- Screws.
- Also in the box: TV Stand, Power Cable, Remote, Screws.
General information:
- Manufacturer's 2 year guarantee.
Energy efficiency information:
4.7
23 reviews
90%
Recommended this product
Customers Say
The Hisense 43E78QTUK PRO offers excellent value with great picture quality and gaming features, including a 144Hz refresh rate. Users appreciate its ease of setup and overall performance, though some mention sound quality could be improved.
An AI generated summary based on recent customer reviews
Each review is verified as authentic by our independent third party and we only publish reviews from customers or Argos Testers who have purchased or used the item. Customers are incentivised to submit product reviews as part of a prize draw.
Best TV at this price.
I brought this TV for a spare room to be used with PS5 and other systems so wanted the gaming function and the 4K capabilities. For the price point this did not disappoint. Sound quality is relatively good but i might invest in a soundbar just to make it a perfect TV. Easy to set up too.
kevnisa, 55 - 64, Beds
Excellent product!
Product is excellent Easy to set up and use Great image quality Seamless experience
lu91
Great features
I bought this for my boys, they wanted that quality for play online games while using Xbox
Birgul, 45 - 54, Guildford Surrey
Best budget game in TV you can get
Exceptional TV for the price especially for gaming
Tom and Jerry, 45 - 54, London
Perfeckto 👌
Exelent product tv 👌
Godziaxxx, 35 - 44, Belfast
Great Value
I bought this Tv two weeks ago. The picture is sharp and sound is very good. It offers excellent value for money and also has a refresh rate of 144hz which is normally on TV’s double the price.
Barry1979, 35 - 44, Northamptonshire
Hisense tv
Good tv, excellent picture quality. Stand feet are quite wide apart so requires a fairly wide stand to sit on
CY 3004, 55 - 64, South East
Terrible
Very poor product - couldn't use it for anything. In fact, it was completely invisible.
Jim, 45 - 54, Glasgow
Hisense Quality - plenty of Apps, Freely Included,
Did my research on what tv I would purchase - linked of course to the price I wanted to pay. Very good product at a bargain price - happened to buy when on offer. To have awarded 5 stars I would have preferred a higher vibrant colour settings -but no complaints still a good picture. Was not prepared to pay £1000 for a TV so Hisense gaining 4 solid stars and saving me almost £700 - amazing. Highly recommended
Tin Can
Great picture, great price, very happy.
I bought the TV around 3 weeks ago and it has been perfect since. Definitely the best TV I have owned. The picture quality is perfect.
Jamie, 25 - 34
Hello Al,
I can advise the following for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV:
It's part of the E78Q pro range. It's just a model that is made for the UK market and doesn't show on their main website but is available in several UK stores.
Thanks for using Q & A.
Hello Chris,
Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
The VIDAA OS app store has a growing collection of apps, If this isn't available to download onto the TV, there is an option to cast it from another device such as a tablet or phone, using Miracast.
I hope this helps,
Thank you for using Q&A.
Hello there.
The supplier has confirmed the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV does not have an optical cable port for audio.
Thank you for using Q&A
Hello there,
After checking with our supplier, they have advised for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV: On the 43E78QTUK PRO, the 144 Hz refresh rate is primarily available in Game Mode (or Gaming picture mode).
In normal picture modes (such as Standard, Movie, or TV/streaming content), the TV operates at lower refresh rates, typically 60 Hz or 120 Hz, because broadcast and streaming content does not support 144 Hz.
The TV will only run at 144 Hz when:
A compatible gaming device or PC is connected
The device outputs a high-frame-rate signal (up to 144 Hz)
Game Mode is enabled on the TV
Thank you for using Q&A.
Hello Trim1,
After checking with our supplier, they have advised for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV: ''The 43E78QTUK PRO model comes with 2x10 watts speakers.''
Thank you for using Q and A.
Hey Ken,
I can advise that this TV does not have a browser app, it is compatible with the following smart apps: Now TV, Disney+, Netflix, BBC iPlayer, iTVX, My5, All 4, Amazon Prime, YouTube.
Thanks for using Q&A.
The tv has loads of app built in but no browser
Hi there.
I can advise that the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV is indeed a 43"model. You may find this TV on the Hisense site by searching for '43E78QTUK'.
Thanks for using Q&A.
Yes its 43inch, I bought this tv myself and its amazing
Hello Buster B,
Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
Yes, it has a digital aerial port for digital terrestrial channels.
Thanks for using Q&A
Hello JD,
The supplier has advised the following for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV:
Customers must use the stands that come with the TV and set it up in the intended position.
Thank you for using Q and A.
Hello Kieran.
After checking with our supplier, they have advised for Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV.
Please note that 43E78QTUK PRO is a TV model number.
The "PRO" in the model name
43E78QTUK PRO likely indicates enhanced gaming features, such as a 144Hz refresh rate and features like AMD FreeSync Premium PRO, compared to the standard 43E78QTUK.
Thank you for using Q & A.
The small print
*Prices correct as displayed but are subject to change.
The customer and brand answers you’ll see above are submitted independently. As we don’t review these answers, we can’t take responsibility for anything they may say. The responses from Argos colleagues are accurate at the time of publishing. For the latest info, you should check the product page.