Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
769/1027£449.00
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About this product
Hisense's E78Q PRO TV is the perfect companion for all your content, featuring cutting-edge technology that enhances both viewing and gaming experiences. Featuring Direct Lit, Full Array LED panels with 144Hz Viewing, these TVs deliver crisp, vivid colours and deep blacks across the entire screen. The Hi-View AI Engine optimises resolution, brightness, and contrast in real-time, ensuring stunning visuals regardless of the content. For gamers, 144Hz Game Mode PRO, combined with AMD Freesync Premium PRO, guarantees ultra-smooth gameplay.
4K Direct Lit Viewing Our direct lit full array TVs benefit from having a grid of tightly packed individual LEDs positioned directly behind the screen covering the whole of the panel, leaving you able to enjoy crisp, vivid colours and deep blacks from edge to edge.
144Hz Game Mode PRO Automatically activates when a gaming connection is detected through ALLM, providing the smoothest possible gameplay with 144Hz VRR and ultra-low input lag. Image tearing and stuttering are a thing of the past thanks to AMD Freesync Premium PRO.
Dolby Atmos delivers the ultimate audio experience, allowing you to feel and hear sounds from all directions. Enjoy immersive, natural, and true-to-life sound. It's so realistic you'll feel every moment as if you are actually there.
Hi-View AI Engine uses advanced AI technology to upscale your content, no matter the input. Each frame is fine-tuned in real-time, delivering incredible images by enhancing resolution, brightness, contrast and colour.
Quantum Dot Colour Experience true-to-life colour with our Quantum Dot TVs. Producing over one billion shades of colour, you will experience and enjoy colour in its truest and most natural way.
Model number: 43E78QTUK PRO.
2025 model.
Dimensions and Weight
- Screen size: 43 inches.
- Size of TV H61.1, W96.3, D7.4cm.
- Size of TV with stand: H56, W96.3, D22.3cm.
- Weight of TV without stand 7.4kg (unpackaged).
- Weight of TV with stand 7.8kg.
- Suitable for wall mounting 200 x 300 bracket.
- Length of cable: 1.5m.
- Packaged size H65.4, W108.8, D13.2cm.
- Packaged weight 10.5kg.
Screen Technology
- QLED TV Screen.
- 4K Ultra HD display resolution.
- Micro dimming technology improves the contrast by dimming individual sections of the TV screen.
- HDR.
- Dolby Vision.
- HDR10.
- HDR 10+.
- HDR10+Adaptive.
- HLG.
- Motion rate 144Hz.
- Viewing angle 178/178 degrees.
- Resolution 3840 x 2160 pixels.
Sound Technology
- Dolby sound system.
Connectivity
- 2 USB ports and 3 HDMI sockets.
- Built in Wi-Fi.
- Bluetooth.
Smart TV features
- Voice control - works with Amazon Alexa, works with Google assistant, .
- Compatible with the following smart apps: Now TV, Disney+, Netflix, BBC iPlayer, iTVX, My5, All 4, Amazon Prime, YouTube.
- Miracast.
Additional features
- Freely digital tuner.
- Freely.
- Quad core processor.
- Sleep timer.
- Parental controls.
- Aerial not required.
Energy efficiency information:
- Energy efficiency class: E.
- Energy consumption per 1000h: 42kWh.
- Energy consumption in high dynamic mode per 1000h: 81kWh.
- Off mode power consumption 0.2 watt.
- Annual power consumption 87kWh.
- Standby power consumption 50 watts.
In the box
- TV.
- Remote control (requires 2 x AAA batteries, included).
- Power cable.
- TV stand.
- Screws.
- Also in the box: TV Stand, Power Cable, Remote, Screws.
General information:
- Manufacturer's 2 year guarantee.
Energy efficiency information:
4.7
26 reviews
87%
Recommended this product
Customers Say
Overall, this TV offers great picture quality and features for gaming at an affordable price. However, some users experienced issues with built-in software affecting channel access.
An AI generated summary based on recent customer reviews
Each review is verified as authentic by our independent third party and we only publish reviews from customers or Argos Testers who have purchased or used the item. Customers are incentivised to submit product reviews as part of a prize draw.
Excellent
Excellent tv, great picture quality, great smart features really pleased with it.
Lee73, 45 - 54, Leicester
Worth it
Good picture ..easy to set up and a wide collection of channels to choose from. Great price for an everyday TV
MdeM, 65 or over, Stafford
Great gaming tv
Excellent tv for gaming great picture quality and price but sadly comes with freely built into tv software not an app it can be removed but soon as you connect to internet it changes freeview stations changing all channel numbers from rest of house and some unwatchable unless freely app is restored so sadly can’t use internet on tv defeating the purpose of smart tv so needs device like google tv or firestick for smart features but overall great gaming tv at a great price
Nedmcg, 55 - 64
Best TV at this price.
I brought this TV for a spare room to be used with PS5 and other systems so wanted the gaming function and the 4K capabilities. For the price point this did not disappoint. Sound quality is relatively good but i might invest in a soundbar just to make it a perfect TV. Easy to set up too.
kevnisa, 55 - 64, Beds
Excellent product!
Product is excellent Easy to set up and use Great image quality Seamless experience
lu91
Great features
I bought this for my boys, they wanted that quality for play online games while using Xbox
Birgul, 45 - 54, Guildford Surrey
Best budget game in TV you can get
Exceptional TV for the price especially for gaming
Tom and Jerry, 45 - 54, London
Perfeckto 👌
Exelent product tv 👌
Godziaxxx, 35 - 44, Belfast
Great Value
I bought this Tv two weeks ago. The picture is sharp and sound is very good. It offers excellent value for money and also has a refresh rate of 144hz which is normally on TV’s double the price.
Barry1979, 35 - 44, Northamptonshire
Hisense tv
Good tv, excellent picture quality. Stand feet are quite wide apart so requires a fairly wide stand to sit on
CY 3004, 55 - 64, South East
Hello H Br,
Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
Yes, the Hi-View AI Engine is used for optimizing brightness, resolution, and contrast and can be disabled by switching to specialized picture modes (such as "Game" or "Cinema") or disabling AI scene recognition within the Picture settings menu.
Thanks for using Q&A
Hello Lauren,
I can advise the following for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV:
Depends on the device connected and its capabilities, but 60Hz is standard.
Thanks for using Q & A.
Hello Simon,
The Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV does not have an optical out port.
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Hello Al,
I can advise the following for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV:
It's part of the E78Q pro range. It's just a model that is made for the UK market and doesn't show on their main website but is available in several UK stores.
Thanks for using Q & A.
Hello Chris,
Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV
The VIDAA OS app store has a growing collection of apps, If this isn't available to download onto the TV, there is an option to cast it from another device such as a tablet or phone, using Miracast.
I hope this helps,
Thank you for using Q&A.
Hello there.
The supplier has confirmed the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV does not have an optical cable port for audio.
Thank you for using Q&A
Hello there,
After checking with our supplier, they have advised for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV: On the 43E78QTUK PRO, the 144 Hz refresh rate is primarily available in Game Mode (or Gaming picture mode).
In normal picture modes (such as Standard, Movie, or TV/streaming content), the TV operates at lower refresh rates, typically 60 Hz or 120 Hz, because broadcast and streaming content does not support 144 Hz.
The TV will only run at 144 Hz when:
A compatible gaming device or PC is connected
The device outputs a high-frame-rate signal (up to 144 Hz)
Game Mode is enabled on the TV
Thank you for using Q&A.
Hello Trim1,
After checking with our supplier, they have advised for the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV: ''The 43E78QTUK PRO model comes with 2x10 watts speakers.''
Thank you for using Q and A.
Hey Ken,
I can advise that this TV does not have a browser app, it is compatible with the following smart apps: Now TV, Disney+, Netflix, BBC iPlayer, iTVX, My5, All 4, Amazon Prime, YouTube.
Thanks for using Q&A.
The tv has loads of app built in but no browser
Hi there.
I can advise that the Hisense 43 Inch 43E78QTUK PRO Smart 4KUHD HDR QLED Freely TV is indeed a 43"model. You may find this TV on the Hisense site by searching for '43E78QTUK'.
Thanks for using Q&A.
Yes its 43inch, I bought this tv myself and its amazing
The small print
*Prices correct as displayed but are subject to change.
The customer and brand answers you’ll see above are submitted independently. As we don’t review these answers, we can’t take responsibility for anything they may say. The responses from Argos colleagues are accurate at the time of publishing. For the latest info, you should check the product page.