Metal Jewellery Guide | Go Argos

Precious metals

For fine jewellery, gold, silver and platinum are popular choices. Classic and timeless, the choice is largely down to personal taste, although there are some differences in their features.

Gold Jewellery Shop gold jewellery

There are three colours of gold; yellow, white and rose. Pure gold is often mixed with harder metals to form a more durable alloy.


  • High carat gold won't tarnish easily.
  • It's malleable, allowing for intricate jewellery designs.


  • High carat gold is prone to scratches and scuffs.
  • Alloys may contain nickel which some wearers are sensitive to.

What is a Carat?

The carat refers to the amount of pure gold in the alloy.
24ct is the purest form of gold but 9ct and 18ct are most commonly used for jewellery. Lower carat golds are cheaper and more durable, but may have a duller appearance.

Yellow gold

The 'typical' gold colour, it has a rich yellow tone. It's often mixed with copper and zinc to create strong alloys.

Shop yellow gold jewellery

White gold

Yellow gold is combined with white metals to create this cheaper alternative
to platinum.

Shop white gold jewellery

Rose gold

Yellow gold is mixed with copper to create a blush colour. It's considered a more durable alloy than yellow or white gold.

Shop rose gold jewellery

Sterling Silver Jewellery Shop sterling silver jewellery

Pure silver is soft and prone to scratches so is often combined with a small proportion of a harder metal, usually copper, to create the alloy sterling silver.


  • Bright white colour and high shine.
  • Generally a less expensive precious metal.


  • Can tarnish or develop dark coating.
  • Can scratch or scuff, although more durable than pure silver.

Platinum Jewellery Shop platinum jewellery

Naturally white, platinum is rarer than gold and often used in a near pure form.


  • It's hypoallergenic.
  • It's very durable and resists tarnish.


  • It's more expensive than gold or silver.
  • Relatively rare, it's available in fewer designs.

Alternative metals


Very strong, lightweight and durable, its grey colouring makes it a popular choice for men's jewellery.

Shop titanium jewellery

Surgical stainless steel

Versatile and inexpensive, stainless steel is a popular choice for fashion and body jewellery.

Shop stainless steel jewellery



The Inara collection combines high-tech ceramic, plated with Gold and Rhodium to bring a new level of choice and affordability. Ceramic is well suited to jewellery production because of its smooth feel, light weight, scratch resistance and overall durability.

Shop the collection

Metal plating

Plating is where jewellery is coated with a thin layer of a precious metal
to create the look of solid gold, silver or platinum. Plated jewellery is less
expensive but more prone to tarnishing or chipping.

Shop plated jewellery


What is hypoallergenic jewellery?

Some people are sensitive to nickel and copper so look for hypoallergenic jewellery. These are usually made from pure metals such as platinum and titanium. Surgical steel, sterling silver, and high carat yellow gold jewellery contain a very small amount of nickel or copper so can also be considered hypoallergenic.

Best metals for piercings

It's important to consider material when purchasing body jewellery because some metals are more suitable for sensitive piercings.

Belly bars

  • Surgical stainless steel is a popular choice.
  • If you are not sensitive to nickel, consider gold and silver.

Shop belly bars

Ear piercings (cartilage)

  • Surgical stainless steel is a popular choice.
  • If you are not sensitive to nickel, consider gold and silver.

Shop ear cartilage jewellery

Ear piercings (lobe)

  • Gold and sterling silver are popular choices.
  • Gold and silver plated are also affordable options.

Shop earrings

Tongue bars

  • Surgical stainless steel is a popular choice.
  • Avoid plated metals that may chip.

Shop tongue bars

Eyebrow bars

  • Surgical stainless steel is a popular choice.
  • If you are not sensitive to nickel, consider gold and silver.

Shop eyebrow bars

Nose studs & rings

  • Gold and silver work well for studs as they are flexible.
  • Stainless steel is a popular choice for septum rings.

Shop nose studs & rings

Unhealed piercings

If your piercing has not yet fully healed stick with surgical stainless steel body jewellery. If you know you have a metal allergy, avoid this metal in your unhealed body piercing.

Inspired jewellery ideas

Treating yourself or looking for a gift? Take a look at our beautiful jewellery collections.


Give that special someone a gift from the heart. Revere is here for you.

Shop Revere

State of Mine

We give you the quality to wear your body jewellery with confidence.

Shop State of Mine

Moon & Back

Memories are best when they're shared, like our jewellery.

Shop Moon & Back

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