Toys are crucial to help little ones develop and stay happy and engaged with their surroundings - and during their first months, you can't beat stimulating sensory toys to bring out their innate sense of curiosity. Check out our full range for an array of fantastic designs featuring crinkles, lights, music, textures and more - and variety is key when it comes to keeping babies engaged and entertained, so why not choose a couple of different options from our sensory collection? We have lots of cute animal-themed toys that your baby is sure to absolutely love.
Why not check out our range of classic wooden toys as well? Wooden building blocks and shape sorters are a great choice to encourage your baby's logical thinking and problem solving skills.
And when it comes to baby play, you won't want to be without one of our amazing playmats to entertain your bundle of joy before they're up on their feet and running around. Consider a design with sensory features plus numbers to give them a head start when it comes to learning to count. We have plenty of early learning toys too, all designed to nurture your baby's cognitive abilities.
There's so much to bear in mind when bringing up your baby, but making sure they've got the right toys to see them through each of the child development stages will ensure your little one grows up happy and well-adjusted. Babies can appreciate and learn from music even from their earliest months, so be sure to check out our baby musical toys; we have something for tiny babies right through to toddlers.
Help your little one nod gently off to sleep in their crib with one of our soothing baby mobiles.