DesignaFriend dolls open up a world full of hopes, dreams, laughter, friendship and endless imaginative play. Exclusive to Argos, each of these 18-inch collectable dolls has her own trendy look, silky hair for styling and a charm bracelet for you.
Discover your new Designafriend
Get ready for each brand new adventure with Willow in her bedroom playset. Wrap up warm for a winter outing, showcase her soccer skills or get ready for roller skating.
Outfits for every occasion
Whether it’s a party, a sleepover or an outdoor adventure, DesignaFriend have outfits for every occasion for hours of fashionable fun.
Get dolled up
A wardrobe to wow. We're bursting at the seams with outfits and accessories for your DesignaFriend. Everything from cosy to chic - and even some sassy sportswear. Let's play dress up.
Shop the new collection
Why you'll love her
Give your doll a big squeeze! She's 18 inches tall and has a super soft body for lots of cuddles.
With sparkly eyes and life-like lashes, your pretty new DesignaFriend is sure to turn heads.
Super soft hair
Bubble braids, or a classic plait? However you want to style her silky smooth hair, your imagination is the limit!
A charm bracelet for you
Every doll comes with a charm bracelet for you and you can collect charms with every outfit you buy!
DesignaFriend Fashion School
Designafashion School by Designafriend
It's Patience and her friends' first day at Designafriend fashion school. Will Kylie's transformation dress feature on the fashion wall of fame?
DesignaFriend Fashion & Activity Workshops
Download the below tutorials for free and head over to the DesignaFriend YouTube channel to join toy designer Rachel in her studio for some creative fashion fun, using items lying around your home.