Over 400 toys to inspire and delight your little ones. Spark imaginations, fuel their creativity and enchant their play time with Chad Valley toys.SHOP ALL
Baby, Infant & Pre-school
Support the most important years of learning and development with our Chad Valley baby, infant and pre-school toys.
Save the day as a police officer, firefighter or doctor. With our inventive roleplay sets your little ones can be whoever they want to be.
Nestled deep in Chad Valley you will find Tots Town, a place where imagination comes to life.
dolls, bears & accessories
Choose from an extensive range of cuddly bears and dolls. Then choose from outfits and accessories for them to wear.
Style your dolls with the latest looks and fashions to create a truly fabulous collection with DesignaFriend.
Take home your new Tiny Treasures baby doll. With an authentic smell and super soft baby-like hair, they feel just like a real new born.
Choose your favourite DesignaBear and create lots of cool and cute looks with stylish clothes and fabulous accessories.
Action & Adventure
Time for an adventure! With an action packed playtime that will really get the adrenaline flowing.
Time to get creative. Whether they're knitting, painting or crafting we have all you need to make inventive gifts for all.
Get them out and about with our outdoor activities. Introduce them to sports or put them in the driving seat with our speedy vehicles.SHOP ALL
As seen on TV
Chad Valley toys our customers love
The tummy time mat if colourful and bright bought for my grandaughter , my daughter and myself were really impressed with the quality of the tummy time mat , lovely bright colours for baby and nice little bits which make different noise or feel to keep baby happymrsdigger18 / bridgend29/11/2017
The doll house looks great and fashionable The dolls house looks the part and my daughter loves imaginative play so it's been a great addition to her play time.Prysey89 / Port Talbot09/11/2017
Beautiful Unicorn great fun I got this for my granddaughters 2nd birthday, she loves it even though it's a little big for right now, and my son needs to help on she's having endless fun with her unicorn. Beautiful pink colour, the rock is lovely and smooth perfect size for young children, that will last for a long timeDevon55 / Devon, UK31/10/2017
This is a superb product Our lad is showing no signs of boredom after a few weeks. The bouncy castle, slide and paddling pool make it a three in one toy.Ed / London18/07/2017
Fun for all ages I enjoy playing this with my 4 year old. Such a fun game for family interaction!MumOf2 / London03/10/2017