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Barbie

Welcome to the World of

Barbie

Spark their imagination and unlock their potential to be anything they want, from an Astronaut to a Princess with Barbie. With Barbie dolls, games, play sets, houses and more, create limitless adventures and endless stories in the world of Barbie.

#YouCanBeAnything

IMAGINE THE POSSIBILITIES

For over 57 years, Barbie has led girls on a path to self-discovery and helped them to imagine the possibilities. After 180+ inspirational careers, Barbie, along with her friends and family, continues to inspire and encourage the next generation of girls to that they can be anything.

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