The Fitness Framework

All the ingredients you need for your new healthy lifestyle


Richard’s fitness career spans over 20 years, ranging from managing health clubs and presenting international group fitness, to personal training and supporting weight loss transformations on primetime TV.

What got you into fitness?

“My whole family are sports mad and from an early age I slipped into athletics, football, gymnastics and basketball. It progressed from there into wanting to be involved in either the sports or fitness side.”

What do you enjoy most about training other people?

“I love the challenge of initiating change, watching it happen and I enjoy being part of the entire journey.”

What has been your biggest achievement to date?

“It was being selected from hundreds of applicants to be a trainer on ITV1’s ‘The Biggest Loser’ and also becoming a father for the first time.”

What is your greatest fear?

“My biggest fear would be that I lost my health and fitness in some way that impacted upon my life, profession and family.”


Alice is an online phenomenon, fitness blogger extraordinaire, personal trainer and actress. She has also published her own book: ‘The Body Bible’ which became a Sunday Times Best Seller.

Where did your passion derive from?

“I think my passion comes from an understanding of what it’s like to be at rock bottom, unhealthy and unhappy, and the journey to find my own way out of that without having help from anyone else.”

What do you love most about personal training?

“I love helping people to achieve things they didn’t think they could. When a client exceeds their own expectations of themselves in the gym and the elation that often brings, there is no better feeling.” 

What has been your biggest achievement to date?

“My biggest achievement to date is absolutely publishing my first book ‘The Body Bible,’ which has since become a Sunday Times Best Seller.”

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